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WHAT IS VARNISH?

Varnish ink allows you to enhance and protect the quality of the printed image, artwork, text or logo. It’s mainly clear and can be applied either before or after the printing work.

Varnish is considered to be one of the best methods available to enhance the appearance of a printed substrate. You can see the difference once you apply the UV varnish ink and you can add profits to your bottom line.

Direct varnish ink printing offers vibrancy and dramatic colour effect, creating a lasting impression and making your printed applications production more likely to be retained.
Its use brings value in every aspect of the printing industry. Varnish is basically clear ink and can give glossy, satin or matte printing finishes. You can add varnish to the printing area for shiny effect or to highlight specific areas of a printed piece by adding depth to a logo or image.

APPLICATIONS OF DIRECT VARNISH PRINTING

The glossy varnish offers a smooth, shiny and glossy surface of the printed substrate. In the sunshine, the surface reflects light and that is why the printed media has the very bright and lustrous color. A glossy varnish increases the saturation and depth of colors while improving image contrast and adding anti-scratch features.

Moreover, it provides excellent protective quality as well as a raised touchable effect as the 3D embossed effect and Braille tactile effect, often used in direct to signage printing.

A matte varnish is the most popular finish used for printing different products such as wood frames, wood packaging and many more. Using a matte varnish in the case of imagery printing tends to soften the image, giving it a vintage matte look as well as a lush tactile quality to the printing surface.

ARTISJET DIGITAL LED UV VARNISH PRINTING BENEFITS

Varnish can be printed first, as a base for the CMYK colors to ensure color performance and even raised effect. Also, it can be applied after the artwork colors were printed to provide a glossy look or vintage matte finish, depending on what result you aim for.

Believe it or not, varnishing makes easy to clean and handle a LED UV digitally printed image. To sustain this idea, find out that varnishing can offer durable prints by making them water resistant prints. Being able to splash water on a varnish printed item can add value for customers because this way they have the possibility to print applications such as direct LED UV signage printing that can last longer even outdoors.

By varnish printing, the colors appear noticeably richer and vibrant and add the benefit of the fast drying of print on the production line due to LED UV drying process.
Another important feature for varnish printing is that the varnishing is typically cost effective.

No matter the effect you aim to achieve from varnish printing, you have to take advantage of the features from this type of printing and incorporate it to your business. From luxury cardboard / metal / wood packaging to wooden boards used as indoor decorations or multiple types of substrates used as outdoor and indoor signage, as well as direct LED UV printing on phone cases or electronic gadgets and many more, varnish printing with artisJet offers multiple possibilities for your printing business and for your customers.